client
Fisco Paulista
country
Brazil
service type
COMMERCIAL FOR DIGITAL CAMPAIGN
year
2021
FISCO PAULISTA:
DE OLHO NA RECEITA
BRAND CHALLENGE
Responding to a request from Sinafresp - the Union of Tax Revenue Agents of the State of São Paulo - OMZfilms developed videos for a campaign focused on valuing the category. The main film, broadcasted on the official digital platforms of the São Paulo Fiscal Authority, highlighted the vital importance of the activity carried out by tax revenue agents, under the motto "Keeping an eye on revenue, for the good of society."
To provide objective information about the category to representatives of Public Authorities, the press, professional associations, and other organized sectors of civil society, the video personified the engaging concept of the campaign, achieving excellent performance on social media platforms and capturing the attention and support of the audience.
Additionally, OMZfilms combined impactful strategy with audiovisual excellence to develop strategically positioned bumpers on YouTube, providing a prominent presence for the São Paulo Fiscal Authority, maximizing the campaign's visibility, and expanding its reach to diverse audiences.
client
Fisco Paulista
country
Brazil
service type
COMMERCIAL FOR DIGITAL CAMPAIGN
year
2021
FISCO PAULISTA:
DE OLHO NA RECEITA
BRAND CHALLENGE
Responding to a request from Sinafresp - the Union of Tax Revenue Agents of the State of São Paulo - OMZfilms developed videos for a campaign focused on valuing the category. The main film, broadcasted on the official digital platforms of the São Paulo Fiscal Authority, highlighted the vital importance of the activity carried out by tax revenue agents, under the motto "Keeping an eye on revenue, for the good of society."
To provide objective information about the category to representatives of Public Authorities, the press, professional associations, and other organized sectors of civil society, the video personified the engaging concept of the campaign, achieving excellent performance on social media platforms and capturing the attention and support of the audience.
Additionally, OMZfilms combined impactful strategy with audiovisual excellence to develop strategically positioned bumpers on YouTube, providing a prominent presence for the São Paulo Fiscal Authority, maximizing the campaign's visibility, and expanding its reach to diverse audiences.
